Making A Flyer: Interview With Reid Small

We live in a day and age where visuals are very important for advertisement. A great way to make your event stand out among the rest is a well done flyer. It helps get information across quickly and in an aesthetically pleasing manner.tumblr_o2odmnmsfd1qb5tdro1_540 A well done flyer can also help your audience get a feel for the atmosphere of the event.  For example, a monochromatic flyer with high contrast gives the impression of a rock show. On the other hand, a colorful flyer with high saturation and a lot of exclamation marks gives an entirely different feeling.

But where do you start? What programs are available to the beginner graphic designer? To answer these questions we interviewed Reid Small. Small creates flyers for his bands, Jovontaes and Shawnthony Calypso. We are big fans of his art and we wanted to dig in and see how he goes about starting on these beauties.

How do you start finding inspiration for your posters? (Does the band or venue play into the final design?)

Reid Small: Yeah, I almost always try to make flyer/advertisement/album art relevant in some way to band/artist/group or business. Iconography/visual symbolic association helps when you first glance at a flyer/graphic.

What software do you use to create your flyers?

Small: Photoshop/publisher/paint/a printer and glue. Depends on end result.

Do you have any tips for a good starting place in the realm of graphic design?

Small: Just do whatever you want, there are no rules as along as you end up with a finished product you like that serves its purpose.

In your opinion, what are the most important elements of a good poster?

Small: Balance and legibility.

What are some “don’ts” of poster-making?

Small: The only don’ts in my opinion are to try and avoid using highly/ frequently used images and to avoid using fonts no one can read.

When it comes to distribution do you focus more on physical copies of your poster or digital?

Small: I believe physical copies are always important, hence the name “flyer.” I sometimes screen print my flyers/posters if I believe them to be good enough or if I want to have that version around.

Thank you, Reid! Well there you have it folks! Go out there and get stuck in! Welcome to the amazing world of graphic design!
Author: Shawn Reynolds
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4 Free Music Making Apps

1 – Loopy 

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Loopy helps you create music by layering looped recordings of singing, beatboxing, or playing an instrument with a savvy, sophisticated, tactile looper. Loopy has a host of industry-standard features, including: MIDI, import and export, full featured noise gate, full stereo, and live reverse and decay effects. Loopy is available on ios with a free version and a pro version.

 

2 – Figure

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Figure is for everyone, a tactile treat of an app to create electronic loops using drums, bass and lead melodies, with no prior knowledge required. You can also check out and remix other peoples’ loops, and share your own. The app was created by Propellerhead a company well known for their professional music software it is available on ios.

 

3 – Music Maker Jam

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Music Maker Jam allows you to make song out of loops of samples and to create and add your own vocals. You create your song by downloading sample packs that span almost any genre and mood. You can mix your tracks and add effects live. Music Maker Jam is available on both android and ios.

 

4 – Retronym Tabletop

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Retronym Tabletop is an designed to create a musical work space or “Tabletop” it allows the user to choose up to 13 modules that include: Gridlok: Touchpad Sampler, M8RX: Tone Matrix, RS3: Polyphonic Stereo Keyboard, Mr. O: Master Output, Goblin MX8: 8-Channel Mixer, SpinBack: Turntable Player, X2: Splitter Unit, Magic Mic: Input Recording Module, Recorder M2: All-Purpose Input Recorder, 3Q: 3-Band Equalizer, Filtr LP: Low-Pass Filter Effect, T101 – Triggerator: Sequence and Perform. Retronym Tabletop is available on ios.

Author: Wils Quinn